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In the middle of the hustle and bustle of day 1 at the London Ski and Snowboard Show, we met up with cheeky chappie and Team GB snowboarder Jamie Nicholls. After a stunning performance at Sochi and achieving sixth place in the first ever snowboard slopestyle final in a Winter Games, the Olympics has thrown Jamie into the spotlight and he is now recognised as one of the country’s best snowboarders. Nicholls scored a huge 85.5 from the judges on his first run, but the standard of the male snowboarders was so high and Jamie was knocked out the running for a medal. We caught up with Jamie about his Sochi experience, what he’s been up to over the summer and his plans for the this winter, including a pretty big exciting secret project that’s happening in London (watch the video below for more info)
The Yorkshire lad is well known for lapping Halifax dryslope since a tender age, so he is an ideal example to inspire a generation to have a go and try skiing or snowboarding at their local ski centre. Since Sochi, Snowsport England have recorded a 12% increase in participation at domestic slopes and centres year on year, which is fantastic news for the British ski and snowboard industry. As the latest ambassador for Snowsport England’s national participation campaign, Go Ski Go Board, Jamie tells us that he is ‘trying to help build good camps for kids’ with the governing body and help fly the flag for winter sports. He is a regular to The Snow Centre Hemel Hempstead which always creates a buzz at the dome and inspires more people to give it a go themselves.
Read more about Team GB's involvement with Go Ski Go Board He has a very light hearted approach to getting in to the sport, and when asked for advice for anyone wanting to learn: Drop in to your closest snowdome, snow centre or dry slope and give it a good go. If you like it, stick at it, if you don’t like it, try it again and again till you do (laughs)… we agree too!
Hayley and I meeting Jamie at the Ski & Snowboard Show
The British snowboarder has a busy winter ahead of him. Last week he narrowly missed out on a podium spot on his first competition of the season and came in 4th at the Burton Rail Days in Tokyo. Some people will see fourth as a good result in Japan but I was going out there to try and win it. Next up will be the Dew Tour Mountain Championships in Breckenridge from 11 -14 December. After some training and down time in Austria he has high hopes for the competition in Colorado. Snowboarding has taken Jamie all over the globe and the 21 year old is now recognised as one of the World’s best snowboarders. But when he’s not in the park he does enjoy the backcountry; Last winter Jamie went on his first splitboard adventure in Austria, and that must have given him the bug as when we asked him if could snowboard somewhere in the world he’s not been before, Jamie told us that he desires a trekking trip to Nepal, Argentina or some weird places that I’ve never been and never get a chance to go. We are very interested to see what Jamie gets up to this season.
Jamie in Stubai, Austria.
You’ve had a pretty eventful year, what have been your highlights so far? The highlight for me has been the X-Games, I think that’s the pinnacle that everyone wants to get to. Only eight girls in the world get invited. Just to get an invite is an achievement in itself and I was happy just to be there. I got a fourth. When I look back over my season that’s definitely the thing I was happiest with. Congratulations Thank you Where is your favourite place to ski? My favourite place to ski is Breckenridge in America, it has the best park in the world and also everyone from skiing & snowboarding is there so you can catch up with people you haven’t seen for a couple of months. When you’re not on the slopes what can we find you doing? I spend a lot of time in the gym and at the physiotherapist. Normally half my time when I’m not on the slope goes toward making me better on the slopes, a lot of trampolining. Apart from that I hang out with my friends a lot. Who’s your hero? Sarah Burke. She unfortunately passed away last year due to an injury in the half pipe but she’s the reason why girls get to compete in the X-games, and she’s one of the main reasons why we’re in the Olympics. She really pushed forward for that. When we’re all skiing at the Olympics everyone will be skiing for her. Winter is just around the corner, what are your plans for the season? My plans are to be back in Breckenridge at the start of the season for a couple of months and then really just follow the competition circuit where ever that takes us. Not too sure yet, it will probably be a different country every week but it’s cool. If you could ski somewhere in the world where you haven’t been before, where would it be and why? I think New Zealand, I haven’t managed to be there for their winter but that’s somewhere that everyone goes and I think it looks like a pretty cool place, so it sounds good. It’s a very exciting time for British snow sports with the Olympics coming up, what are your hopes for the games? Obviously I’d love to win a medal. I’m going to try and put the best run down that I can. I’ll try my hardest and hopefully I can. If I finish top ten or top five I’ll be happy. I just want to have fun and experience it and try and get the best result I can. What do you think chances are for the British ski and board team to get medals? I think we have a huge chance. There are loads of different athletes that are up with a chance of winning medals. Not just ski and snowboard but we’ve got loads of good skeleton people. I think this will be one of the best games that team GB have ever had. And that fact that slopestyle is in it for the first time and halfpipe skiing is going to be pretty cool. So I’m just looking forward to it. Thank you very much. Thank you.
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